Keynote Systems has released the results of its annual study of North American searchers and their satisfaction with search engines. The study ranked user satisfaction by tracking the search behavior of 2,000 users on AOL Search, Ask Jeeves, Google, MSN Search and Yahoo, and found Google and Yahoo were clear #1 and #2 favorites, respectively. Today’s SearchDay article, Survey: Google, Yahoo Still Favorites in North America, has the details. Also see yesterday’s SearchDay article, Study: Google #1 in China, for details of a similar study Keynote performed in China.
February 11, 2016