Search Stats Don’t Have to be Boring

There’s no shortage of data related to search marketing, with everything from market share numbers to frequency of search terms analyzed by market research groups. Some find all this data deathly boring—but it doesn’t have to be. In fact, with the appropriate presentation style, search data can be downright entertaining, as it was at a recent Search Engine Strategies panel. Christine Churchill has the rundown on the panel in today’s SearchDay article, Searchonomics: Search Statistics Made Fun.

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