comScore releases U.K. search rankings for April 2008

comScore today released its first report on the U.K. search market from its enhanced comScore qSearch 2.0 online search measurement tool. The service, which was first launched in the U.K. in September 2007, has been updated to include several local market properties where search activity occurs, such as Rightmove Sites and

I discussed how this expanded definition of “search” changes the landscape in the U.S. back in March in an article entitled, “Introduction to Search Engine Marketing at SES New York 2008.”

In the U.K., Google Sites continued its reign as the leading search property in April with 74.2 percent of all searches. eBay ranked second with 6 percent, followed by Yahoo! Sites (4.3 percent) and Microsoft Sites (3.4 percent).

Two U.K. properties, Rightmove Sites (0.8 percent share) and (0.7 percent share), ranked amongst the top 10. Popular social networking property,, claimed a 1.8-percent market share in April.

Yes, people conduct searches at social networking sites. It’s not your father’s SEO.

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A screenshot of visual search on Pinterest. On the left is a picture of a copper angle-poise lamp, with the words 'Visually similar results' above it. Down the right-hand side are a number of pins showing similar lamps.
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