Over at Focus.com, they’ve graphed out some juicy data collected by the National Retail Federation and comScore showing that Cyber Monday is not the biggest online shopping day of the year. Not yet, at least.
Every year, the biggest online shopping day of the year becomes earlier and earlier. In 2000, it was December 18. Last year, it was December 9, a Tuesday.
Most of the biggest days of the past 9 years have landed on Mondays.
If this trend keeps up, Cyber Monday could become the biggest online shopping day of the year in about 6-8 years. But it could stabilize in the second week of December. Time will tell.
This year, December 7th is projected to be the biggest online shopping day of the year, and yes, it will fall on a Monday.
By the way – Black Friday is not the biggest in-store shopping day of the year either. The Saturday before Christmas is. This year, that’s December 19.