Wayfinding on the Web

We’ve come a long way since the early days of the web, both as information consumers and search marketers. But we can do a lot more to improve our experience, writes Peter Morville in his new book, Ambient Findability. Though a relatively short book, Ambient Findability is big on ideas and concepts useful to anyone who spends a lot of time playing in search space. I’ve got a full review of the book in today’s SearchDay article, Information Wants to be Found.

Related reading

marketing-cloud-1-360x270
A pair of yellow cartoon hands holds the newspaper The Springfield Shopper, which bears the headline SLEEP IMPORTANT, SAY EXPERTS.
facebook at work
The front page of the Simpsons newspaper Springfield Shopper, with the headline Wiccan Curse Blinds Half the Town. Underneath the subheading reads, Newspaper sales plunge 50 percent
Simple Share Buttons