Highlights from the SEW Blog: November 5-9, 2007

We’ve collected all the search marketing news from selected posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

From the SEW blog:

Organic Search

Search Advertising

Linking Issues & Social Media

Local & Mobile Search

Vertical & Specialty Search

  • Sign of the Times – Agencies Go Vertical
    Just a few short years ago when search engine marketing was still very young; a prospective client looking for help with search marketing sought an agency with expertise in search. Fast forward just a few short years, add a lot more sophistication, millions of dollars in search engine advertising, and the equation changes.
  • Microsoft’s Garry Wiseman Interviewed on Shopping Search
    Garry is the group program manager for the commerce search team in the Live Search group.

Small Business/Big Brand SEM

In-House & Outsourcing

  • Fitting Search Into Your Marketing Strategy
    There are a few different ways to integrate search into your overall marketing strategy. Working with a best-of-breed search marketing firm alongside other best-of-breed marketing partners has the most potential upside, but also is the most challenging to manage.

SEM Industry Issues

Searching/Search Technologies

More from the SEW Blog

Search Headlines

We report the top search marketing news daily at the Search Engine Watch Blog. You’ll find more news from around the Web below.

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