SearchDay | Don’t Ignore Your Sitemap!

Today’s Top Story:

SEW Expert - Carrie Hill Carrie

Don’t Ignore Your Sitemap!
Many sites have underutilized sitemap pages. It’s really a shame because these workhorse pages get so little credit, and so little attention, but they can be so important for SEO and the user experience you offer.
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Search Engine Watch Experts Columns

SEW Expert - Mark Jackson Mark

SEO Site Review: Time to Clean Up Home-Yard
It’s time for Mark’s quarterly site review. Today, we’ll look at a Web site that has so many issues that there’s going to be something here for everyone.
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SEW Expert - Joshua Palau Joshua

Why Settle for Best Practices?
There are differences between best practices and using SEO as a means to achieve the goals of your search marketing strategy. Do you know which method your agency is using?
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News from the Search Engine Watch Blog

Google Launches New Information Site for Advertisers
Posted by Nathania Johnson Apr 29, 2009

“Google for Advertisers” is a brand new site from the search engine giant, and as the title suggests, it’s all about information for advertisers. Specifically, there are four primary things advertisers can do and learn on the site, per the Inside AdWords blog: Read up on our various media platforms. Get …
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Eric Schmidt and Craig Mundie Named to President’s Council of Advisors on Science and Technology
Posted by Nathania Johnson Apr 29, 2009

Google CEO Eric Schmidt and Microsoft Chief Research and Strategy Officer have been named to the President’s Council of Advisors on Science and Technology (PCAST). The council is comprised of scientists and engineers who will advise President and Vice President on policy involving science, technology, and innovation. “This council represents leaders …
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Live Search Adds Traffic Service to 411 Offerings
Posted by Nathania Johnson Apr 29, 2009

Live Search launched phone-based search offerings in October of 2007. Since then, with updates, the service offers business search, driving directions, sports, stock quotes, weather, movie times, gas prices, and travel information. Now they’re adding another topic to the list: Traffic. To access the service, dial 1-800-CALL-411 and ask for Traffic. …
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Emanuel Rosen, Author of “The Anatomy of Buzz Revisited”, to Give Keynote at SES Toronto
Posted by Greg Jarboe Apr 29, 2009

I’m looking forward to interviewing Emanuel Rosen, the author of “The Anatomy of Buzz Revisited”, who will give a keynote presentation at SES Toronto 2009. I also look forward to reading his book. Rosen is the author of the national bestseller “The Anatomy of Buzz” (Doubleday, 2000) and “The …
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Search Engine Watch Forum Discussions

Google Indexed AdWords URL – Now What? Apr 28, 2009
Hope everyone is having a great year so far. I’ve run into an issue that I was hoping to have help with. Here’s the story: My client added on a service and bought a keyword filled domain to use for AdWords purposes. I set the robots.txt …
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Is Every SEO, SEM, PPC Professional Employed? Apr 27, 2009
I’ve gotten a lot of recruiters calling or emailing me with information. I’ve tried to reach out – Twitter, LinkedIn connects – to pass the job opportunities along, but no bites! My church recently held a job fair/job finding skills forum. Plenty of people looking for work – but no one …
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