Highlights from the SEW Blog: January 7-11, 2008

We’ve collected all the search marketing news from selected posts to the Search Engine Watch blog in the past week, along with recent search-related headlines from around the Web.

From the SEW blog:

Organic Search

Search Advertising

Linking Issues & Social Media

Analytics & ROI

Local & Mobile Search

Vertical & Specialty Search

Small Business/Big Brand SEM

In-House & Outsourcing

SEM Industry Issues

Searching/Search Technologies

  • Bitten by Sarah Jessica Parker in Google Checkout
    You can buy “Sarah Jessica Parker” but you can’t get Bitten by her. Sarah Jessica Parker (the keyword phrase, not the actress) can be found in Google Checkout Trends. “Bitten by Sarah Jessica Parker?” You’re out of luck with Google Labs’ new tool.
  • Microsoft Offers $1.2 Billion For Norwegian Search Company
    They may not have Google’s market share but Microsoft does not seem to be stopping its acquisition of more properties in the search space.
  • Wikia Search: Wikia Dream? Or SEO Wake-Up Call?
    Wikia Search is a project to *build* a search engine, not a completed search engine. So the comparison to Google on day one is just mistaken.
  • How Will Wikia Grow The Index?
    We would be interested in knowing the game plan for developing a substantial index over time. It’s not just about numbers, although a billion or two could help with a 2009 launch.
  • Wikia Search Requires Your Help
    Right now, Wikia is more concept than reality. The plan is to apply collaborative tools to build a better search engine than Google.

More from the SEW Blog

  • Choose your Racecourse at SES London
    They say that every horse has an ideal course they like to run. Greg Jarboe outlines the various tracks available to the many kinds of search marketing horses at SES London, coming in February.
  • What’s Next for Terry Semel?
    When Terry Semel joined Yahoo as chairman and CEO in May 2001, he left behind the investment firm he started, Windsor Media. According to a report from paidContent.org, Semel is reviving that company, and taking some Yahoos with him.
  • China Limits Video, Audio Podcasts To State Run Sites
    The Chinese government plans to restrict all video and audio content on sites starting next month.

Search Headlines

We report the top search marketing news daily at the Search Engine Watch Blog. You’ll find more news from around the Web below.

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