Search Engine Forums Spotlight

What’s going on in the search industry? Find out here, with these links to some of the latest topics being discussed in our own Search Engine Watch Forums, and other search marketing forums across the Web:

Keyword Matching Options
Cre8asite Forums
“I currently have a list of broad match key phrases. I’m about to add phrase, exact and negative. Is it a good strategy to create a “phrase” and an [exact” for every occurrence of the broad phrase, or is this being too simplistic?”

Yahoo Before & After Panama
Search Engine Watch Forums
“How have everyone’s results been since Yahoo switched to Panama and the new ad ranking model? Are you happy, unhappy? Performance better, worse?”

$100/Day Milestone: What Worked, What Didn’t
Webmaster World
“I finally had my first $100 day. I know there are people here who average more than that but for me it’s a milestone. I want to give something back to the webmaster community by sharing what has worked for me, and what hasn’t.”

Free Top Ranking: Is It Possible?
High Rankings Forum
“Is it actually possible to get decent rankings these days without PPC, or paying for inclusion in a Web directory?”

Internal Linking Help
Cre8asite Forums
“We have a section on each page, including the home page, that has around 50 image links to each of our pipes. The links go to a dynamic page that serves up the correct pipe. Each pipe has a strange name that people would not use on a search engine. Should I put ‘strange1 pipe’ and change for each in the alt link. or just ‘pipe’?”

With Which Engine Have You Had Your Best ROI?
Search Engine Watch Forums
“Often the best ROI is achieved with smaller engines, where the bid competition is lower, and so are the bids. So basically you’re paying less for the same amount of traffic, which is often as good as Google’s traffic.”

Ranking On Local Searches?
High Rankings Forum
“Is there any way to increase your ranking on a local listing? How is the ranking on these companies determined?”

Search Headlines

We report the top search marketing news daily at the Search Engine Watch Blog. You’ll find more news from around the Web below.

Editor’s note: A special thanks to Peter Da Vanzo and John Scott of v7n for their help in compiling the Search Engine Forums Spotlight.

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