Search Engine Forums Spotlight

Reporting Click Fraud to Google AdSense
Webmaster World

“If you know a publisher engaging in click fraud and generating invalid clicks, you can now report the publisher by going to his or her site, clicking on the ‘Ads by Google’ and including ‘invalid clicks’ in the comment field. You can remain anonymous, or include your email address when you submit it.”

Google Sitemaps One Month Later
Search Engine Watch

“Something else that appears to be cool with Google Sitemaps is that it appears to take pages out of the supplemental results. I just recently added a sitemap for one of my sites that was fully in the supplemental index and a few days later half the pages got taken out.”

Future of Web Directories
High Rankings Forum

“I honestly wouldn’t mind seeing directories move towards an model. Sort of a combination of blog and directory. Where there are links and content that are focused around different niches.”

White Hat Now In The Cesspool?
Search Engine Watch Forums

“…you have to plan so that if Google switched off tomorrow you’d still have a living. However white hat you may be I wouldn’t trust any of the search engines to be your friend.”

Is There Such A Thing As Spam Anymore?
High Rankings Forum

“In the days when you had to physically submit your spammy pages to the engines, then I would contend you were spamming them. But what about now? I just can’t see how what you upload on your server and link to can be considered spamming the engines.”

Can We Pimp Your Site?
Small Business Ideas Forum

“Ever wonder what would happen if some of the best search marketers in the business had a chance to overhaul your site with a complete SEM [search engine marketing” makeover? Well, here’s your chance to find out.”

Google Teaser Problems
High Rankings Forum

“When searching for my company’s name in Google, it picks up a two line teaser that not only is not in any meta tag includes, but is not in the home page code, nor anywhere else on the site (that I can find through the search engine). Any ideas?”

Is It An AdSense Catch 22 When YPN Launches?
Webmaster World

“…if many current advertisers moved to YPN [Yahoo Publisher Network”, let’s say 20% for argument’s sake, and if AdSense were to manage to get scrapers more under control, would that actually mean for the remaining AdSense publishers an increase in EPC [earnings per click” owing to far fewer advertising opportunities being available?”

How Much Is An AdSense Website Worth?
Webmaster World

“How could you calculate how much is a website worth based on the potential of PPC [pay per click” advertising and affiliate programs?”

Google’s First Click Free
Search Engine Watch Forums

“New details of Google’s plan to include ‘premium’ content locked behind free and paid registration walls as part of regular search results are emerging.”

Search Engine Forums Spotlight courtesy Search Engine Guide.

Search Headlines

NOTE: Article links often change. In case of a bad link, use the publication’s search facility, which most have, and search for the headline.

Paid Search Ads and Site-Side Brand Metrics
ClickZ Today Jul 8 2005 12:19PM GMT
UK: Yahoo launches mobile price check
Netimperative Jul 8 2005 12:18PM GMT
Barry Diller turns to Ask Jeeves for answers Jul 7 2005 10:09PM GMT
Keeping Up With Google Maps Hacks
ResearchBuzz Jul 7 2005 8:03PM GMT
Google Earth Thrills, But Is It Practical?
Wall Streeet Journal Jul 7 2005 8:02PM GMT
SEO/SEM Pricing Models
High Rankings Jul 7 2005 7:35PM GMT
Google Joins Jeeves and Yahoo in Offering Providing Conversions
Search Engine Watch Jul 7 2005 7:34PM GMT
Fathom: Keyword Prices Rise 3 Percent In June
Media Post Jul 7 2005 7:33PM GMT
Baidu makes first response to Google purchase rumor
Peoples Daily Online Jul 7 2005 7:30PM GMT
Yahoo searches Web for job listings
CNET Jul 7 2005 7:29PM GMT
Google Invests In Broadband-Over-Power Line Provider
TechWeb Jul 7 2005 6:12PM GMT
Google Gains U.S. Market Share At MSN’s Expense Jul 7 2005 2:50PM GMT
AOL Search Reveals Summer Trends
iMedia Connection Jul 7 2005 12:23PM GMT
A New Form of Local Search Optimization, Part 1
ClickZ Today Jul 7 2005 12:20PM GMT
The good, bad and ugly of contextual ads from Google, Yahoo
Online Journalism Review Jul 7 2005 4:35AM GMT

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