SearchDay | Mobile Search Discovers a New Path

Today’s Top Story:


SEW Expert - Michael Boland Michael
Boland

Mobile Search Discovers a New Path: mobilepeople
More SEW EXPERTS: LOCAL & MOBILE SEARCH SEW EXPERTS: LOCAL & MOBILE SEARCH
The latest mobile search products have elements of push and pull that represent this interplay of local search and discovery. Those that win the land rush currently underway will balance these in the most publisher-, advertiser-, and user-friendly ways.
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Search Engine Watch Experts Columns


SEW Expert - Frank Watson Frank
Watson

There Are No Search Rock Stars
More SEW EXPERTS: SEM CROSSFIRE SEW EXPERTS: SEM CROSSFIRE
The idea of the “search marketing rock star” is very misleading. Success takes diligence and persistence. Being involved in forums, attending conferences, and reading as much as you can is the way to become a skilled practitioner in this space.
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SEW Expert - Melissa Mackey Melissa
Mackey

PPC Integration: Integrating PPC with Offline Marketing, Part 3
More SEW EXPERTS: PROFITABLE PPC SEW EXPERTS: PROFITABLE PPC
Make the most of those offline marketing dollars by including PPC in your marketing mix. You may not be able to match your offline message exactly in PPC, but there are some best practices.
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SEW Expert - Justilien Gaspard Justilien
Gaspard

Getting People to Talk About Your Company
More SEW EXPERTS: PROMOTION & LINK BUILDING SEW EXPERTS: PROMOTION & LINK BUILDING
Build brand awareness and credible links by getting people to talk about your company. People link to companies they are familiar with and trust.
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News from the Search Engine Watch Blog


New Filters Added to Google Search Options
Posted by Nathania Johnson Oct 4, 2009

Google has added some new filters to its Search Options, a feature they added to their web search last May. Here’s a list of the new filters: Past hour Specific date range More shopping sites Fewer shopping sites Visited pages Not yet visited Books (actually this one was already added, still new though) Blogs News If you haven’t used Search …
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Delicious Updates: Search Refinements, iPhone Optimization, Graphs and Sharing
Posted by Nathania Johnson Oct 4, 2009

Social bookmarking site Delicious (owned by Yahoo!) has released another slew of updates. Check ’em out: Search Refinements – Previously, you could refine searches by time down to 1 day. Now, you can refine down to 5 minutes. iPhone Optimization – Delicious has optimized m.delicious.com for iPhone users. Graphs – URL details …
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SEOktoberfest The Movie – There Was A Conference In There Too
Posted by Frank Watsonhttp://www.kangamurramedia.com Oct 4, 2009

Marcus Tandler has just posted the video from SEOktoberfest and it is well worth a watch. I do remember the conference sessions – guess the video guy edited them out except for the one of me snoring. Hey it is Friday and everyone could use some entertainment, so watch the video …
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Google Syncs Mobile and Desktop Searches
Posted by Nathania Johnson Oct 4, 2009

Google has enabled new sync features between desktop computers and mobile devices, specifically for local search and query suggestions. You need to be signed in, of course, to makes use of the sync. Here’s what to expect if you do: Local If you’re searching on Google Maps, you can star various …
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Google Translate: Widget for Websites and In-Page Translation via FF Toolbar
Posted by Nathania Johnson Oct 4, 2009

Google is embracing the global web by offering two new Translation features. The first is a widget that can be placed on websites to assist with translation. When a website has the code snippet for the widget, the language settings in a visitor’s browser will be detected. If the language …
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Search Engine Watch Forum Discussions




Double Serving Ads Sep 29, 2009
Can anyone clarify Google’s policy on double serving ads? Or that of Yahoo & Bling come to that. My understanding being that this was prohibited for various, obvious reasons. However, I’ve recently become aware of this with a competitor showing up to 7 sites on the same keyphrase and …
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Google Shares Mobile Search Volumes Sep 25, 2009
After more than 2 years filled with numerous requests for more stats on mobile search volumes and click estimates, Google has finally shared this data via a rather inconspicuous feature on their new Keywords Tool. Google shares mobile search volumes – accuracast.com/search-daily-news/accuracast-7471/google-shares-mobile-search-volumes-for-the-first-time/ This is really BIG for all mobile advertisers! Finally we can …
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Duplicated Content in Subdomains Sep 23, 2009
I am helping someone with an SEO issue and wanted to run this by the forum. On their website, they have the main domain (example.com) and about 8-10 additional subdomains for different cities where they do business (newyork.example.com, atlanta.example.com etc). The content on these additional domains is 98% …
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