SearchDay: Yahoo's Judgment Day
Today's search engine marketing news and opinion: Yahoo's Judgment Day; Avoid Getting Coding Problems Flagged by Search Engines; and more.
Today's search engine marketing news and opinion: Yahoo's Judgment Day; Avoid Getting Coding Problems Flagged by Search Engines; and more.
Today’s Top Story
Kevin Ryan |
Yahoo’s Judgment Day SEARCHING FOR MEANING Microsoft was set to save Yahoo from certain death with a solid offer to purchase assets, or so we thought. According to yesterday’s shareholder presentation, the deal wasn’t such a great idea. » Full story » Print version |
Search Engine Watch Experts Columns
Eric Enge |
Coding Problems: How to Avoid Getting Flagged by Search Engines BY THE NUMBERS Some common SEO and Web development practices can be used quite legitimately, yet still could look like spam to search engines. The key is to use these techniques for legitimate reasons, use them in moderation, and in ways commonly found on the Web. » Full story » Print version |
Mark Jackson |
SEO Quarterly Web Site Review: Villas of Distinction AU NATURAL This travel site already has three of the key ingredients to success: Web site depth, links to the site, and age of domain. The Web site is nice, but with just a little bit of attention to some details, it could generate a lot more organic search engine traffic. » Full story » Print version |
Kevin Heisler |
Newspapers Bleed Red Ink: Death by Internet SEARCH ENGINE WARGAMES Journalists are a dying breed. Newspapers face death by Internet. It’s time to rethink journalism as a career choice. » Full story » Print version |
News from the Search Engine Watch Blog
Live! From Redmond, It’s Microsoft Powerset Live! Posted by Kevin Heisler Jul 1, 2008 Ya-Who? Seems Microsoft has already forgotten the Sunnyvale search engine. Microsoft has agreed to buy Powerset, the semantic search engine touted as the next generation of search. Powerset is the much-hyped beta natural language search engine that the metaphor-challenged mainstream media call the Google Killer. That means you can type questions … » Continue reading |
Google Updates SEO Recommendations Article Posted by Nathania Johnson Jul 2, 2008 Google has updated its article entitled, “What’s an SEO? Does Google recommend working with companies that offer to make my site Google-friendly?” Included in the update are the benefits of SEO as well as guidelines when choosing an SEO company or consultant. The benefits mentioned in the article are: Reviewing and providing … » Continue reading |
DOJ Opens Formal Antitrust Investigation into Google-Yahoo Deal Posted by Nathania Johnson Jul 2, 2008 We knew this was coming. The Justice Department has begun a formal antitrust investigation into the search advertising agreement recently announced between Google and Yahoo. But other internet companies will be required to provide documents, according to the Washington Post. The move is thought to indicate a closer scrutiny than … » Continue reading |
Yahoo Gives Upcoming a Makeover Posted by Nathania Johnson Jul 2, 2008 Just in time for the Fourth of July, Yahoo has given Upcoming a new look. They’ve also increased the scope of events searchable on the local events site. New event types include farmers markets, craft fairs and street festivals. Events for over 8,000 cities can be found on Upcoming and … » Continue reading |
Search Engine Watch Forum Discussions
Adcenter Improvements Jul 1, 2008 There have been a few improvements that are seemingly small but have a significant impact. #1 – You can now view your dashboard data according to specific time frames. Today, Yesterday, Last 7, this month and so on. Can you believe they didnt have this until now?!!! Previously you had to … » Join the discussion |
Domain Tasting Crackdown Jul 1, 2008 How many of us have found in our placement report a number of sites with a few impressions generating a couple clicks producing0 conversions and when we go look up the site, it is gone? It is highly likely that this was a domain name tasting operation that just cost … » Join the discussion |
Adwords forcing higher bids for Keywords with low competition Jul 1, 2008 Hello Searchwatch- I am not happy how Google handles bidding for Keywords with no or perhaps one or two competitive ads, when there is a low click through rate. My business is in a city and I bid for that keyword – the name of the city. The stats say that the … » Join the discussion |