SearchDay | Revisiting 2008 Search Predictions

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SEW Expert - William Flaiz William

Revisiting My 2008 Search Predictions
The holiday season is a time for both celebration and quiet reflection. After the roller coaster of a year SEO has had, there’s room for a little of both. Before we take a look at what’s coming down the line next year, let’s take a moment to review Bill’s predictions for 2008.
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Search Engine Watch Experts Columns

SEW Expert - Ron Jones Ron

SEO Site Structure 101, Part 1
More SEM 101 SEM 101
When you search, you’re actually searching a database of information that has been collected and stored by search engine spiders. Making friends with these crawlers is a vital part of SEO.
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SEW Expert - Michael Boland Michael

Local Search: Where’s the Love?
Local search sometimes seems like Rodney Dangerfield: It can’t get no respect. But there have also been glimmers of hope for local, if you watch closely enough.
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SEW Expert - Chris Boggs Chris

SES Chicago 2008 Recap
Launch, analyze, refine analysis techniques, adjust and repeat. Search marketing these days shines most brightly because of our ability to provide exact measurements and consistently greater ROI.
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News from the Search Engine Watch Blog

Holiday E-Commerce Sales Flat Overall According to Latest comScore Data
Posted by Nathania Johnson Dec 22, 2008

With the economy in the pooper and 5 fewer holiday shopping days than last year, the latest data from comScore will show whether you’re a half glass full or half glass empty kind of person. As the 2008 holiday shopping season draws to a close, online sales are trending flat for …
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Google Image Search Adds Search By Content Type
Posted by Nathania Johnson Dec 22, 2008

If you’ve ever conducted a search on Google Image Search and wished you could separate the photos from the clip art, then you’re getting your wish. Now you can use a drop down menu to sort through the specific type of image you’re on the hunt for. Here’s a screenshot: Related Reading: Google …
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Facebook’s New Privacy Problem: Groups Created Under False Pretenses
Posted by Nathania Johnson Dec 22, 2008

Brad J. Ward is an online communciations coordinator at Butler University. Though he hails from a small academic institution, he’s unveiled a whale of a problem going on at Facebook (read, don’t skim, for the exciting conclusion). As high school seniors across the country are being accepted into Universities for the …
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Google, AOL Gain While Yahoo, Microsoft, and Lose Share in comScore’s November 2008 Rankings
Posted by Nathania Johnson Dec 22, 2008

comScore’s November 2008 search engine rankings are out and Google remains at the top, gaining on its share while AOL is the only other one to make gains, albeit slight, month-over-month. November’s searches were down 3% from October, likely due to the elections being held at the beginning of the month. …
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Warner Music Not as Thrilled As Universal, Says Goodbye to YouTube
Posted by Nathania Johnson Dec 22, 2008

After writing about how Universal Music is making tens of millions from YouTube this year, I was surprised to see Warner Music withdraw from YouTube. Round up the usual suspect for the reasons why they’ve bailed: Warner Music wants more money from the advertising revenue being brought in. Nevermind that YouTube …
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Search Engine Watch Forum Discussions

Calling all SEO Travel affiliates: need tips creating niche travel site Dec 22, 2008
Hi I want to building a niche site for Hotels in Morocco so I decide to drill down further and narrow down to a area of Morocco: Marrakech. I then look at some stats in google keywords and can see a keyword called “hotels in marrakesh” which gets a Monthly stats 18,100, …
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PPC Visitors Have ADD Dec 19, 2008
Great column ( by David Szetela on matching PPC ad copy to landing pages. David challenges us to “do a Google search on the term “buy nike mercurial aero vapor sneakers.” Then try to figure out which ad and landing page combinations convert the best.” OK David, I’ll bite. …
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Google GoDaddy and Expired Domain Scam Dec 18, 2008
Granted Google can’t be held directly accountable for all that goes on in another company. However, these articles connect expired then parked domains at GoDaddy and Google’s adsense for parked domains program in uncomfortable ways. Standard Tactics, LLC: How GoDaddy Profits from Expired Domains ( Update: Go Daddy To Shut Down Standard …
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Cached Page is coming with Different URL in Google ? Dec 18, 2008
Hi Webmasters, I was just watching some high ranking sites and found this page, after that i’ve checked cache page of Below Url : (open and check cache: with www in google) But cached page is coming with other Domain URL. How can it possible and what should be the Reason for this …
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