SearchDay | Getting Closer to Mobile Local Search’s Day

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SEW Expert - Michael Boland Michael

Getting Closer to Mobile Local Search’s Day
The year of mobile has perpetually been on the horizon, proving time and time again to only be a desert mirage. Now we’re closer than ever, but the market is understandably cautious of bold claims about mobile search and location-based services.
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Search Engine Watch Experts Columns

SEW Expert - Justilien Gaspard Justilien

Look for Business Opportunities During These Tough Times
Opportunities abound for businesses that used prosperous times to build up their war chest. Even companies that didn’t build up large cash reserves can employ some of the same strategies to expand or enter into new markets.
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SEW Expert - Tim Ash Tim

The Decision-Making Funnel, Stage 1: Awareness
Awareness, and its close cousin attention, are scarce commodities in our fast-paced world. People learn to tune everything out, so it takes more effort for an advertiser to break through the clutter and noise to reach their target audience.
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News from the Search Engine Watch Blog

Google Checkout Now Offers Subscriptions
Posted by Nathania Johnson Mar 23, 2009

Google Checkout is now offering subscriptions for sellers who wish to offer them. The option is available through the Beta Features page. Merchants can set up recurring billing through the API as well. If you’re not familiar, Google Checkout offers shopping cart functionality in a way similar to PayPal, which is …
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The KGB is Available to Answer Your Questions (Via Text Search)
Posted by Nathania Johnson Mar 23, 2009

I have the tv on in the background while I blog from the comfort of my North Carolina home, and happened to catch a commercial advertising the KGB. WHAT!?!?!?! I’ve seen enough spy shows to know that the KGB are Russian spies. Well not anymore. The KGB has apparently changed its …
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Super Bowl Ad Creates Spike in Activity at Hulu in February
Posted by Greg Jarboe Mar 23, 2009

Okay, so maybe Super Bowl ads still work. Hulu saw a significant spike in activity after it aired an ad during this year’s Super Bowl, “which both ignited the site’s popularity and highlighted the growing mainstream appeal of online video,” Jack Flanagan, executive vice president of comScore Media Metrix. Hulu, the online …
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Facebook, YouTube and Twitter at SES New York! Oh, my!
Posted by Greg Jarboe Mar 23, 2009

Why are Facebook, YouTube and Twitter featured on the SES New York agenda? Isn’t this a natural as finding lions, and tigers, and bears in the forest? According to comScore qSearch 2.0, there were 2.7 billion expanded search queries conducted on YouTube and 206 million conducted at Facebook in …
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Mobile Internet News & Info Grows 107%, Mobile Social Grows 427% in 1 year
Posted by Nathania Johnson Mar 23, 2009

comScore has released quite the interesting data on the growing trend of mobile internet usage. It seems daily usage among unique users has grown over 100% from January of 2008 to January of 2009. But get this – that’s just the number for accessing news and information. It doesn’t even …
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Search Engine Watch Forum Discussions

keywords in url vs. length Mar 19, 2009
URL length and new site name. Am I overdoing it? My site name contains relevant searched keywords, but it is bunched together like this: I have purchased The theory here is that the spacing will make the url more relevant based off the keywords it contains. I would redirect …
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Flyout Menu Interfering with Optimization Mar 19, 2009
Hello! I am doing in-house optimization at an e-commerce site (find it by searching my username or go to and I am a relative newbie to SEO. I have been learning a lot as I go along. I recently viewed our site with Lynx and realized something that our webmaster and …
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Google Analytics – “New Visits” Criteria Mar 18, 2009
Hello Search Watch- I was wondering the Google Analytics criteria for “New Visitors.” If I am testing out keywords I would think Google would figure me out and then never count me as a new visitor. Yet, it seems like the Google memory is quite short – less than a …
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