SearchDay: Need Sitelinks? Show Google Your Site Is Useful
Today's search engine marketing news and opinion: Need Sitelinks? Show Google Your Site Is Useful; Winning the Local Search Battle; Google Launches Google Merchant Search; and more.
Search Engine Watch Experts Columns
 Chris Boggs |
Need Sitelinks? Show Google Your Site Is Useful » SEM CROSSFIRE: Two industry veterans provide their insights on the hottest topics in SEM Not all sites are blessed with Google sitelinks. Google only shows them when its algorithms determine they’d be useful. So make your site useful, and make sure Google can see that. » Full story » Printer version |
 Gregg Stewart |
Winning the Local Search Battle » VERTICAL SEARCH: Expert advice on search marketing in vertical markets Consumers are shifting from “what to buy” category searches to “where to buy” phrases. With that specificity comes a higher propensity to purchase. Which publishers are winning the local search charge? » Full story » Printer version |
News from the Search Engine Watch Blog
Google Launches Google Merchant Search
Posted by Kevin Heisler
Google Merchant Search has quietly launched as a test program to compare products and services in shopping comparison engine fashion.
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Google Adsense Video Units Now Available in 8 More Countries
Posted by Nathania Johnson
When Google announced the addition of video units to Adsense, it only rolled out the program only to U.S. Adsense users. A month later, the program was expanded to the UK, Ireland and Canada.
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Resources
Analytics The 2023 B2B Superpowers Index
Analytics Data Analytics in Marketing
Digital Marketing The Third-Party Data Deprecation Playbook
Digital Marketing Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
Testing Applies to Widgets and Accessories, Not Just Landing Pages
Posted by Nathania Johnson
The Google Website Optimizer blog is serving up a helpful tip on testing widgets and other site accessories.
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Google Maps Spotcrime.com Mashup
Posted by Kevin Heisler
Manhattan crime committed in New York, NY and depicted over a two month period from April 2008 to the end of May, 2008.
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Search Engine Watch Forum Discussions
Building Links to Help SEO and Sales
Posted by GAVIN
I’ve heard that having reciprocal linking can work wonders when attracting new customers. How do you search for those quality links?
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Google Sitelinks – The Good, Bad, and Ugly
Posted by Chris Boggs
The addition of sitelinks to the top listing in certain Google searches can be a boon to site owner. Unfortunately, as with all tests of new technology, this feature has some pretty serious bugs.
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Will Submitting My Site to Free Directories Decrease My Site’s PR?
Posted by starget1
Will submitting my site to free directories (with PR 0) decrease my site’s PR? If it doesn’t decrease, will it affect anything negatively?
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