More On Google Sues AdSense Affiliate For Clickfraud

Stephanie Olsen has a nice News.com story out about Google taking on one of its own AdSense affiliates in a lawsuit over clickfraud that we
posted about yesterday. Google gets gruff over click
fraud
has ample quotes from Google confirming the case and cites out of the court filing. For more background on clickfraud and tips to avoid it, see my past post,
Clickfraud: Whose Problem, FTC, Search Engines Or Advertisers?

Related reading

traffic forecasting customer journey
Making the case for more non-brand funding in paid search
Five things to do on a small digital marketing budget
The fall of ad copy, long live ad copy