Shopping.Com UK and Google Extend Deal

Word in a SEC EDGAR filing from that they’ve extended a distribution deal with Google.

On December 7, 2004, UK Limited (“ UK”), a subsidiary of Ltd., and Google, Inc. (“Google”) entered into a Google Services Agreement (the “GSA”) whereby UK will participate in Google’s sponsored links program in the U.K., and will display merchant listings from Google’s advertisers on the “Featured Resources” section of its U.K. service. Pursuant to the terms of the GSA, UK will generate revenues when consumers click through these listings to the Google advertisers’ websites. The GSA is effective through November 30, 2006. UK may terminate the GSA on October 31, 2005 by providing at least 30 days prior written notice to Google. UK had a prior agreement with Google in the United Kingdom that accounted for 2% of Ltd.’s 2003 revenues…

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