And Expect More SEM Firm Acquisitions

Search Agencies Ripe for Picking from ClickZ takes a look at how further acquisitions of SEM firms may
occur following in the iProspect acquisition last week. Several quotes, though mainly from those at SEM firms, rather than agencies. But no doubt we’ll see more cashing
out. Proceed’s acquisition was announced the day after this was written. And while iProspect might have kicked off the latest round, the reality is that 2004 already had
a number of acquisitions prior to that. A recap of those, in handy chart form, in my past post: Will 2005
Bring More SEM Acquisitions?

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