What Model For Travel Search?

Will travel search be more like pointing people at individual travel sites where they can book (the Kayak and Sidestep model) or serving as a virtual travel agent (the
Expedia and Travelocity model). Both sides disagree. More in
Reuters Summit – Travel search sparks Web business battle
.

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Vector graphic of a map with a navigation pin placed in the middle.
Global Internet Search concept, 3D rendering isolated on white background. The source of the map - http://visibleearth.nasa.gov/view.php?id=57730
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