Search Campaign On Hold, But Conversions Keep Happening!

Search Advertising and Conversion Lag
Times
from Fredrick Marckini at ClickZ looks at how a halted campaign still kept racking up conversions — and why it’s crucial to understand the lag time involved in a
buying cycle, to better understand how well a campaign is working.

Related reading

hp
clickstream-data
vaccine-impact-1024x730
Search Console Search Analytics
Simple Share Buttons