Blogs as Public Relations Tools from Loren Baker over at Search Engine
Journal is a nice overview of how the various major search engines are turning
more and more to blogs as a communication tool, with continuing unofficial help
from employee blogs such as those from Yahoo’s
Jeremy Zawodny and Google’s
Matt Cutts (hey, Google, get his
blog listed in your Blogs By Googlers section on the Google Blog already!).
Recapping Official Search Engine Blogs