Yahoo Acquires Upcoming.org Events Listing Service

Yahoo has announced
on its search blog that it has acquired events listing and calendar service
Upcoming.org, which it expects will help
improve the offerings of its Yahoo Local service. You might
recall in my
recent write-up of Yahoo Local changes that I mentioned it was unclear where
Yahoo was getting its events information. I still need to (and will) follow up
on that, but Upcoming obviously will be playing a role now, too — if it hasn’t
been already. The Yahoo blog points to posts that each of the Upcoming partners
have to say on the move, and Jeremy Zawodny does a nice all-in-one quote roundup
of that here.

Postscript: Yahoo tells me doesn’t disclose its current events feed
partners, but that Upcoming content will eventually flow into Yahoo Local. Yahoo
also plans to maintain Upcoming as a standalone site.

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