Blog ‘Empire’ Indispensibles

Love this transparency. Nick Denton shares his startup kit, a collection of cheap & free tools he uses to keep the Gawker machine running.

Nothing about advertising here, but I know he’s used AdSense, Burst!, BlogAds and AdBrite. You can add those to his list as well.

Related reading

speed
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Man looking at rows of boxes in storage room, side view
A picture of a spider diagram drawn in red marker in the foreground, with the word SEO in the middle and other terms leading off it: marketing, keywords, strategy, metadata, design, backlinks, intuitive. A blurred person in the background is holding the marker, writing the diagram on what appears to be a clear glass pane.
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