Local search is emerging as an important vertical service for Google, Yahoo and the other major players. But local search is still comparatively new, and isn’t always as effective as global web search. In today’s SearchDay article, Two Alternative Local Search Services, I take a look at smaller services offering a different approach to finding businesses and services in your own neighborhood.
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Rise in voice search for local businesses brings new opportunities and challenges
Voice search is growing exponentially, and when something becomes this prominent it behoves the major search engines to make changes to the ways they work to make these experiences more fluid and enjoyable for the end user. Jamie Pitman reviews consumers' current use of voice search with regard to local search and how you can optimize for future growth
