New Year To-Do: Change that Boilerplate

A good tip from Steve Outing at Poynter: don’t forget to update your site!

Most Web sites have copyright and other boilerplate info hardcoded into footers. On Jan. 1, roll that 2005 over to 2006.

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A picture of the first slide from Greg Gifford's Brighton SEO presentation, featuring a movie still of a man in a racing car with the words "Marketing to Local Businesses" across it in orange, and below, "Moving beyond local SEO to win the visibility race" in white text.
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