Pronto Shopping Search

InteractiveCorp’s unveiled a beta release of shopping search engine Pronto. Makes complete sense considering all of the e-commerce properties the company has under its roof. The most interesting aspects thus far:


  • It’s a downloadable application.
  • Merchants pay on an affilite-style cost-per-acquisition basis, rather than on CPC like other shopping engines.

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A picture of the first slide from Greg Gifford's Brighton SEO presentation, featuring a movie still of a man in a racing car with the words "Marketing to Local Businesses" across it in orange, and below, "Moving beyond local SEO to win the visibility race" in white text.
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