Do or Die for Yahoo’s Braun?

Stefanie Olsen of News.com reports that the Head of Yahoo! Media Group, Lloyd Braun has been under a lot of heat to help Yahoo’s Media Group compete. Stefanie Olsen says since Braun’s hire in November 2004, he has not been able to “adapt his Hollywood know-how to the digital world.” Olsen says, “Yahoo’s plan to become a major Internet content player is treading water.” Some believe this is do or die time for Braun.

Related reading

marketing-cloud-1-360x270
A pair of yellow cartoon hands holds the newspaper The Springfield Shopper, which bears the headline SLEEP IMPORTANT, SAY EXPERTS.
facebook at work
The front page of the Simpsons newspaper Springfield Shopper, with the headline Wiccan Curse Blinds Half the Town. Underneath the subheading reads, Newspaper sales plunge 50 percent
Simple Share Buttons