MSN adCenter To Increase Traffic For Advertisers

Good news for adCenter publishers was announced by MSN today. Starting Monday, advertisers will see a 70% increase on ad impressions being served on MSN search results.

I talked with Carolyn, the Community Support Analyst with adCenter about the traffic increase for advertisers. “Increasing adCenter traffic is one of the most common requests we’ve heard from our pilot users in the community so we’re excited to share this news.”

If you are an advertiser, you will begin to see the impact on Tuesday, February 28th as the change is performed. It might also be worth revisiting your campaign budgets and making sure they are appropriate to what you are willing to spend as the increase is rolled out.

Forum discussion at Search Engine Watch Forums.

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