Don’t Overlook SEO for Your Podcasts

Even though podcasts are audio files, there are a number of steps you can take to optimize them so that they’re more easily found, both in general-purpose search engines and in the increasing crop of specialized podcast search engines. For tips on optimizing podcasts, see today’s SearchDay article, Search Engine Optimization for Podcasts.

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A photograph of an advert for Google Voice on the London Underground, at the station Gloucester Road. The poster spells out the stop name as it's pronounced, "glos-tuh rode", and underneath reads, "Say it to get it. Google voice search for mobile".
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