IndustryGoogle Jumps Into Social Tagging With New Google Reader Feature

Google Jumps Into Social Tagging With New Google Reader Feature

Philipp Lenssen
notes that
the Google Reader Blog has

announced
that you can now share the content you read with your friends,
family, colleagues and others. This is a big move for Google, what seems to be
the first time they’ve allowed people to both tag and importantly share that
tagged content with others.

Google’s had tagging in the form of "labels" at Gmail for some time and
recently
added
(and also see here)
bookmark/tagging features to the Google Toolbar for Internet Explorer. However,
items you tagged couldn’t be shared with others.

In contrast, Yahoo allows people to share tagged content through its
My Web 2.0 service,
not to mention owning two posterchilds of the tag-and-share movement,
del.icio.us and
Flickr.

Now Google’s on the sharing scene. Perhaps they’ll even begin saying "tags"
rather than "labels," as they did originally in the Google Reader announcement,
only to later fall back to the preferred term of labels:

Additionally, if you use the tagging labeling feature of
Reader, you can label items and share them.

To begin sharing your reading lists or add a clip to your blog, go to
reader.google.com and open the Share
tab. Check the ‘shared’ check box to opt-in to sharing your starred items or
selected labels.

For examples, Philipp shared this page as

items labeled "google"
. You can also share your "starred"
pages.

Resources

The 2023 B2B Superpowers Index
whitepaper | Analytics

The 2023 B2B Superpowers Index

8m
Data Analytics in Marketing
whitepaper | Analytics

Data Analytics in Marketing

10m
The Third-Party Data Deprecation Playbook
whitepaper | Digital Marketing

The Third-Party Data Deprecation Playbook

1y
Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study
whitepaper | Digital Marketing

Utilizing Email To Stop Fraud-eCommerce Client Fraud Case Study

1y