Protecting Your Online Intellectual Property

The law is still in its formative stages when it comes to the web, search engines and other online technologies. What do you do when someone is uses your trademark in a paid listing, or is scraping your content without permission and making money with contextual ads? Or what if a competitor alters your press release to point to their own site? These and other questions were debated by a panel of legal experts at a recent Search Engine Strategies panel, covered in today’s SearchDay article, Trademark Protection, Copyright and Search Engines.

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