Daily SearchCast, April 4, 2006: Measuring Relevancy Through Ego Search; Is Your Adware Making Fraudulent Clicks?; When To Say No To Nofollow; Newpapers Shouldn’t Hate Search & More!

Today’s search podcast covers whether ego searches are good for
measuring search relevancy; automated click fraud; when and when not to use the
nofollow attribute on links; why newspapers shouldn’t fear search engines;
Google’s new Related Links service for site owners more!

Tune-in by listening to this
, listening via WebmasterRadio
at 11:30am Eastern and repeated at 2pm Eastern Tuesday through Friday, via our
Odeo channel or through
iTunes via this

(or use alternative iTunes instructions explained
here) or
though our Yahoo Podcasts

. Need more help tuning in live or finding the chat room? See the
SearchCast FAQ

Related reading

Robot sitting on a bunch of books. Contains clipping path
A picture of the 'Springfield Shopper' newspaper from The Simpsons, bearing the headline "LOCAL MAN LOSES PANTS, LIFE"
A screenshot of visual search on Pinterest. On the left is a picture of a copper angle-poise lamp, with the words 'Visually similar results' above it. Down the right-hand side are a number of pins showing similar lamps.
Simple Share Buttons