Da Vinci Code Promotion Puts Ad On Personalized Google Home Page

Is it true? Has the Google home page gotten its first ad? Steve Rubel
at a new Da Vinci Code
that puts a puzzle on the Google home page through cooperation between Google
and Columbia. Sort of, but you’ve got to roll out the qualifications. Let’s go:

So what about today’s news?
Google’s Da
Vinci Code Quest
from Google Blogoscoped has a nice rundown on how the
promotion works. In short, it puts a little puzzle on your Google personalized
home page, at least beginning on April 17. Until then, you effectively have a
big ad for the movie. Marketers wanting to do the same, clearly the door is
open, if you’ve got the right contacts at Google.

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