Google’s first quarter revenues are in, $2.25 billion, up 79 percent compared
to the same time last year and 17 percent over last quarter. Net income was 62
percent higher than last quarter, various sources calculate.
- Revenue from Google-owned sites was 58 percent; Google network sites made
up 41 percent; the remaining 1 percent is either a rounding issue or non-ad
- Non-US revenue was 42 percent.
- Traffic Acquisition Costs were 32 percent, down from 33 percent last
- Net income was $592 million, compared to $372 million last quarter.
- Cash in the bank: $8.43 billion.
- Employees: 6,790, up from 5,680 at the end of last quarter.
- Animals Harmed During The Production Of Google: None. (Just seeing if you
all are paying attention!)
- Google Grows Q1 Revenue
62 Percent, Expands More Globally: The numbers from ClickZ, with news that
international growth was lead by Scandinavia and Europe generally; that CPM-based
contextual ads aren’t reaching the price keyword-targeted ads get (no surprise
there); that Google
may do more branded/display ads on Google sites, though perhaps not within
- Current AdSense Publisher
Cut from Google Figures: Threadwatch highlights that publishers got a tiny
bit less of the Google cash.
Google’s Ad-Grabbing Pushes Profit Up 60%: Puts Google’s revenues in
perspective with the overall ad market and how Google expect to continue
growing as more money moves online.
Google Lost A $Billion In Unspent Ads:
Via Inside Google, BuyGoogle highlights that advertisers want to spend
even more with Google but can’t. They can’t, of course, because the search
inventory really isn’t there. Two things will solve this problem for Google,
FYI. First, prices will continue to rise. Second, Google will continue going
offline to try and help those advertisers spend their money.
- Earnings: GOOG Q1
Call: No Plans To Monetize Google Base: PaidContent covers how Google
doesn’t plan to turn Google Base into a new paid inclusion system.