My Big Fat Google Press Day 2006 Round-Up

We’ve blogged a number of items out of
Google Press Day
today. I wanted to recap them below, along with coverage from across the web
that’s beginning to flow in. I’ll likely update this page over the next day, as
well. New items will be posted below old stuff and flagged, or we’ll do
postscripts, to help those who keep checking back. Let’s go!

The Products

Google unveiled four major new products:
Google Trends,
Google Co-op,
Google Gadgets (& Desktop
Upgrade) plus Google Notebook (which goes live next week). Here’s our coverage
on the products:

Here are some other reviews of the products:

Live Coverage

You can watch the event yourself
here, via a
webcast. It will likely be later added to Google Video
here. You can also compare
it to last year’s Google Press Day, which was called the Google Factory Tour.
Video of that is

. As with last year, I felt the best part was the long Q&A at the end
with Google’s cofounders Sergey Brin, Larry Page and Google CEO Eric Schmidt.

Rather read what happened? We’ve got all the slides
here. Even
better, a number of bloggers did live written coverage of the event:

  • Matt Cutts:
    Matt takes the morning off from work at Google and instead does an excellent
    job blogging the happenings, along with his own thoughts on some of the issues
    raised. That’s 20 percent time well spent.
  • Philipp
    : Over at Google Blogoscoped, Philipp’s got good rundown.

  • InsideGoogle
    : The plus is good coverage. The negative is that it is in
    seven different parts, and you can’t go from one to the next. Here they are:








From Google

Post Coverage

  • Google wireless network goes down during Press Day, The reporters weren’t happy.

  • Google introduces raft of new software
    , Reuters: General short recap,
    highlights boxers versus briefs debate using Google Trends (I prefer boxer
    briefs, myself!)
  • Schmidt says
    Google’s focus on search will trump rivals
    , Highlights
    statements from Schmidt at the beginning of the event, that it’s "obvious"
    things will get more competitive but the competition is healthy (I agree);
    that none of Google’s competitors are "emphasizing" search (I disagree — but
    certainly Google has made a point of highlighting its own search efforts with
    this latest press day). Also highlights that search is "at the beginning,"
    making it seems like Google has borrowed from the
    (though both are correct that search is still very much a baby).

  • Google Press Day: Page: Advertising On Google News Not High On the List
    paidContent: Covers Page saying there’s no rush to make money off of Google
    News with ads, one of the few places Google’s yet to stick them.
  • Google has its eye
    on Vista search
    , Google execs say in general, they don’t pay too
    much attention to what Microsoft is doing, though they don’t like the
    whole browser
    , of course. Plus, comments on what shares they sold and how this
    happens in prearranged sales. Brin’s sold 20 percent and expect to keep the vast
    majority "forever." Not hard when the little you’ve sold makes you a billionaire

  • Google Turns on the Charm
    , The Street: Highlights Schmidt downplaying that
    there has to be a winner and loser in the search wars (yep, as
    I’ve said,
    think broadcast networks), plus how Google says it’s trying to be more open.

  • Google rolls out more products in high-tech battle
    , AP: General recap,
    highlights quotes from Schmidt about making a "heavy, heavy" investment in new
    search algorithms.

  • Google gets back to its search roots
    , USA Today: Highlights the Google
    emphasis on search, plus a general recap.

  • My Take On Google?s
    Press Day
    , ComparisonEngines: Brian emphasizes the focus on search, search
    search and mobile.

  • Google’s Multimedia
    , ClickZ: Highlights comments about Google testing video and
    mobile ads, among other things — and how TV isn’t seen to have advanced since
    going to color in 1960.

  • Google going vertical
    , Marketwatch: Nice look at how Google sees Google
    Co-op bringing in the human element to do what technology doesn’t work well
    at. Except I’m not buying it, sorry — not so far in the way it has been
    rolled out. There are easier way to build verticals and crawler-technology
    actually is one of the best ways to get at the long tail of queries. That’s
    why crawlers surpassed directories, which were better at getting the best on
    broad topics. And Google Co-op does nothing to address the good broad issue.


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