MySpace In Partnership Talks With Google & Microsoft
The Financial Times reports that MySpace, the huge social networking site, is in talks with Google and Microsoft over partnership opportunities to better monetize MySpace with contextual and search ads. MySpace, that has “nearly 80m registered users”, is seeking a search company, like Google or Microsoft to “supply internet searches on its pages, along with adverts tied to results.” The Financial Times says that Yahoo is “less interested,” possibly because they have their own consumer generated content going on there. This deal can be huge for both Google and Microsoft, and also MySpace.
Postscript From Danny: Oddly, the story doesn’t mention that Yahoo is the current provider of search results to MySpace — which suggests that the lack of interest might be based on an existing bad experience with conversion over there
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