Search Headlines & Links: May 26, 2006

Below, a recap of
stories posted today to the Search Engine Watch Blog, along with other items we’ve spotted but not blogged

From The SEW Blog…

  • Daily
    SearchCast, May 26, 2006: Dell’s Doing Google, Dude; Google Does 50% Of US
    Searches; Don’t Be Evil? Don’t Make Ballmer Laugh & More!

    Today’s search podcast covers Google and Dell sitting in a tree, k-i-s-s-i-n-g.
    Well, Dell agreeing that for an undisclosed sum, putting Google software on
    its new computers is a good thing, dude. Meanwhile, Google does half the US’s
    searches and is sending a new spider after your landing pages, to see if
    you’re running a quality ad campaign. YouTube grows and grows in video search,
    plus Ballmer laughs and laughs over Don’t Be Evil (ok, just one laugh) and
    more! Warning, this episode contains occasional off-the-cuff singing, which
    might be harmful to your ears. Sorry, it was a holiday…

  • Homestore Rebrands As

    Earlier this month, Homestore and much of its network of sites have rebranded
    under the banner of a new URL, The new site is being positioned as a
    real-estate vertical “search engine” for all things related to buying, renting
    and relocation. Homestore has had a number of past legal problems, which the
    company has apparently now put behind itself. The rebranding should help with
    that as well….
  • Search
    Forums Roundup: May 26, 2006

    Today’s SearchDay, Search Engine Forums Spotlight, features our weekly links
    to this week’s hot topics from search engine forums across the web: Yahoo! and
    eBay Partner – Google Sends Out Class Action Settlement Info – Larry Page Sets
    Out His Vision – Opting Out Of Open Directory Listings At MSN – Say Bye-bye to
    Rankings and Hello to SEO Success! and more….
  • Ballmer
    On Google And Don’t Be Evil: Laugh & No Comment

    When I asked Barry Diller earlier this year if Ask needed some type of “Don’t
    Be Evil” like Google, his answer got the audience roaring with laughter. “Be
    Evil,” he said, then qualifying that businesses needed to be realistic. Now
    Microsoft CEO Steve Ballmer gets to swing at the same question in an interview
    with the San Francisco Chronicle. He basically dodges the question by saying
    Google doesn’t seem to follow it….
  • AOL
    Video Gets Google Video Promotion

    Way back when Google and AOL cut their partnership deal, AOL was to get
    promotion on Google Video. What, big flashing neon AOL banners? Actually,
    Google said it would be low-key. And that’s pretty much what’s been delivered.
    Gary Price noted earlier this week that a small AOL Video link had been added
    to the reverse bar of the Featured section of Google Video. Look over there on
    the right-hand side. You can’t — well, you can — miss it….
  • Google
    Seeks Employees Through Wired Ad

    Google Ad in Wired from Google Blogoscoped covers Google doing print ads. No,
    not to drum up new users, though it has done some of that before. This time
    it’s to attract employees to work for the company. If you didn’t skip three
    grades and failed to learn Lisp by age 10 like Niniane, there’s no need to
    apply. Darn, and there’s me wasting all that time on Basic at age, um, 13?
    Well, I can still make my name fill the screen of a TRS-80….

  • NetRatings Data: The Local Angle

    Danny posted here about April Nielsen//NetRatings data reflecting that Google
    had crossed the 50% threshold in search market share. I want to point to
    another part of the release, which jumped out at me: the Internet driving
    people to local retailers (“big boxes” in this case)….
  • NetRatings:
    Google Tops 50 Percent Mark In US Web Searches

    New stats (PDF) out from NetRatings show Google now handles half the web
    searches in the United States:…
  • Google
    AdsBot Now Coming To Assess Your Landing Pages, Will Impact Your AdRank

    Google’s rolling out a new system where ad landing pages will be automatically
    spidered by a new AdsBot. The content of landing pages will help determine the
    quality of an ad campaign. That quality score, along with the amount you are
    willing to pay, is then used to determine an ad’s AdRank, the position where an
    ad will appear in the results. A high quality score means you can rank higher
    even if you pay less than others. And not participating in the new spidering
    system can hurt your AdRank….
  • Google
    Dropping Conservative Sites?

    Is Google Dropping Conservative Sites They Disagree With? from Jennifer Laycock
    at Search Engine Guide is an interesting article regarding the possibility that
    Google is dropping sites from their index due to their political content.
    Jennifer has done some excellent digging around into some of the allegations
    surrounding the issue. However, the interesting, larger point is the extent to
    which Google (or indeed any other search engine) has a responsibility to be
    impartial in the information they provide, for financial reasons if no other….
  • New Search
    Patents: May 25, 2006 – Yahoo Units and Microsoft Redundancy Filters

    New patents from this week from Yahoo on indexing by concepts and on uses of
    scripts on different computers to share data between them. Microsoft looks at
    reranking search results based upon redundancy, annotations on web pages, and
    showing web ads based upon a person’s television viewing habits. IBM comes up
    with smarter bookmarks, and Amazon shows smarter search results when a first
    query doesn’t quite work….

Other Things We Read, Didn’t Blog But You Might Want To Read…

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