Inside Google’s New-Product Process

Marissa Meyer (VP of Google’s search products and user experience) is interviewed over at Business Week in the article ‘Inside Google’s new-product process’. It’s not the newest article out there, but if you haven’t taken a look at it, it’s worth doing so, if only to get a handle on what Google is thinking with regards new products. The spin would appear to be ‘lets try lots of different things; some of them will work and will be really useful’. A company like Google can certainly take that sort of approach, given their reputation and bank balance. By the law of averages this will indeed create some excellent products, but what happens to all those products that don’t make it, and more importantly, the people who use them? I have a slightly different and less charitable view over in my own weblog.

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