Daily SearchCast, August 18, 2006: Google Execs Selling Stock; Washington Post Selling Text Links; Honestly, It’s Go Ogle Checkout Not Google Checkout & More!

Today’s search podcast covers Googler execs selling stock but not buying; is
the Washington Post’s new text links ad program for bloggers heading for
problems with search engines?; goodbye to some old-school blog search engines;
another click fraud lawsuit filed against Google; Google gains
googlecheckout.com from someone who was planning the so-called “Go Ogle
Checkout” dating site and more!

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  • Aug. 18,
    2006 Search News Forecast: Sunny!

    After reviewing Techmeme, scanning over 100 feeds and consulting with Barry
    Schwartz on search forums activity, the official Search Engine Watch Blog
    forecast for search news today is sunny.
  • Googlers
    Only Have Sold GOOG Stock – Cause Of Drop In Stock Price?

    Bloomberg has a very interesting report on why they believe Google’s stock has
    been falling this year, down about 7 percent this year. They say that Google’s
    executives have sold off a boatload of stock since the IPO….
  • Google
    Data Refresh: More Supplemental Results?

    Wednesday night, Thursday morning, forum threads starting popping up about a
    Google “data refresh” taking place. A data refresh is like a small Google
    update, and many webmasters have noticed a change in the search results at
    Google. Google has not yet confirmed that there has been an update, nor has
    there been a ton of discussion on the topic, as of yet. That is why I believe
    this is a “data refresh” and not a full fledge algorithmic change. Part of the
    data refresh seems to have put many pages into the supplemental index, an
    index that no webmaster…

  • Washington Post Selling Text Links?

    Steve Rubel reported that the Washington Post launched a sponsored blogroll
    product that allows people to pay to be listed in the blogroll. You can see it
    live on the right hand bottom portion of the WashingtonPost.com web site. I
    dug into the source code to discover the blogroll is not using the search
    engine suggested nofollow attribute, which Google in particular pushes to be
    used for paid links. However, it is using some sort of JavaScript tracking
    code, that may or may not limit the PageRank and link popularity to flow to
    those sites advertised….
  • Seevast:
    It’s Kanoodle & More

    Catching up on some industry news earlier this month, Kanoodle has done some
    restructuring. Previously, Kanoodle offered both search and contextual ads.
    Now, Kanoodle only offers search ads. Contextual ads are being sold through a
    sister business unit, Pulse 360. Meanwhile, the Moniker domain traffic service
    has been acquired and will run as a third sister business. Above all of these
    is a new operating company, Seevast. For more, see this ClickZ story: Kanoodle
    Makes Acquisition, Becomes Seevast….
  • So Long
    Daypop & Blogdex

    Back in 2003, I wrote about a number of blog search engines emerging at that
    time. Feedster was brand new and Technorati still pretty young. Both were
    babies compared to Daypop and Blogdex. Sadly, Gary Price over at ResourceShelf
    notes in A Brief Tribute to Dan Chan, Daypop, and MIT’s Blogdex that neither
    of these pioneering services has made it to 2006….
  • Third
    Click Fraud Lawsuit Filed Against Google, But Does It Even Have A Chance?

    Third Time’s a Charm? Google Sued for Click Fraud (Again) from eWeek covers
    Google being sued for click fraud again. This follows on the recent settlement
    in the Lane’s Gifts class action click fraud case, a settlement that makes it
    questionable whether this new case will even succeed….
  • Levi.com
    Quietly Drops Google Checkout Due To A “Particular Issue”

    MarketWatch reports that Levi Strauss & Co.’s has dropped the Google Checkout
    option from Levi.com, their main web site. Steve Davis, from the firm that
    Levi used to integrated Checkout, said they dropped it from Levi.com due to a
    “particular issue,” which was not disclosed (as far as I can tell). What is
    important to note is that Levi Strauss left Google Checkout on the dockers.com
    web site, so that issue couldn’t of been a huge one or even a global issue (I
    suspect). I personally have yet to implement Google Checkout on any site, so I
    cannot speak from…
  • Fighting
    For GoogleCheckout.com & More Google Complaints Against Others Who Registered
    Google-Like Domain Names

    ResourceShelf has compiled sources of historical complaints Google has issued
    to those who have registered Google-like domain names…
  • More On
    Google’s Warp Speed Run Into The Star Trek Convention

    I wrote earlier about how Google was going to be hunting for engineers at the
    5th Annual Official Star Trek Convention this week in Las Vegas. Now more news
    about that and more….

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