Search Headlines & Links: September 27, 2006

Below, a recap of stories posted today to the Search
Engine Watch Blog, along with other items we’ve spotted but not blogged

From The SEW Blog…

  • Evil
    Matt Cutts: Matt’s Evil Twin Brother

    Spotted via SEO Home, it appears someone launched an alter ego to Matt Cutts’s
    blog at You got to admit, this is funny. The picture, the
    reworded blog posts, and the concept. One example blog post is named How to
    Verify Google Bot, then Kill and cook him. Who owns the site? Well, I know who
    owns the domain, Matt, what
    happened to your front tooth?…
  • Indeed
    Launches Salary Search Beta

    Indeed, the job search engine, announced the launch of a Salary Search tool.
    It basically allows you to enter in a job title description and a location
    (optional) to find “objective” and “current” salaries for jobs offered based
    on your search. It pulls the data from “millions of current job listings.”
    Below is a screen cast I performed on my computer while testing it out, you
    will need to boost up your speaker volume to hear it (sorry)….
  • OneSky
    Jet Travel Search Engine For Private Jet Flights

    Can’t afford your own private jet, like the 767 the Google cofounders own, but
    like the idea of flying privately? OneSky is a new search engine allowing you
    to book room on private jets between destinations within the United States.
    They tell me:…
  • 2006
    Online Ad Spend: 37% Increase in ’06 & Search Remains Hot

    The Internet Advertising Bureau (IAB) in conjunction with
    PricewaterhouseCoopers (PwC) released online ad revenue figures for the first
    two quarters of 2006, showing a 37% increase year-over-year for the same
    period. The first half of 2006, revenues from online ads were $7.9 billion.
    Search counted for approximately 40 percent of those figures, at $3,164
    million. Like in the past, they do not break out contextual ads from search
  • Google’s
    8th Birthday

    Google put up a special birthday logo for themselves today, since today is
    Google’s 8th birthday. Or is it? In last years post, we asked Didn’t Google
    Just Have A Birthday? We quoted the When is Google’s birthday? from Google’s
    support page, which said back then;…
  • Google
    Talks On Its Approach To Content & Copyright

    Our approach to content at the Official Google Blog has Google explaining to
    the world how it works with content owners and its desire to respect their
    rights. In terms of copyright, Google stresses that it generally sticks to
    what’s known as fair use, though the post doesn’t use those words. The idea is
    that it shows very short summaries of stories, pages, thumbnails of images but
    doesn’t reprint this material, requiring people to clickthrough to the actual
    material from places like Google News….
  • John
    Battelle Talks With Matt Cutts & Nofollow Attribute The Same As Meta Robots

    John Battelle has a short interview with Google spam fighter Matt Cutts. The
    most interesting part I found was news that the W3C has added a meta nofollow
    tag to their page with paid links, which Matt seems to say is the same as the
    completely different nofollow attribute and thus something acceptable for to
    do by those selling links who fear the wrath of Google….
  • What’s
    Cooking in Search Engine Labs

    Many of the major search engines showcase the projects they are working on in
    their respective research labs. Want a peek behind the scenes? Read on in
    today’s SearchDay article, Behind the Scenes in the Search Engine Labs….
  • The
    Internet, ‘Family 2.0’ And The 43-Hour Day

    Yahoo and OMD issued the findings from the latest round of their ongoing
    global research project in 16 contries that involves online surveys and
    in-person interviews. What they found is that through technology and
    multitasking families are cramming the equivalent of 43 hours of activity into
    a 24 hour day. They also found that the Internet (and mobile phones) are a
    significant part of the fabric of daily family life. There’s a lot of
    interesting material in the findings. The top level data can be found in this

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