Shankar Gupta of OnlineMediaDaily reports that CNN.com has selected Inform Technologies to provide an on-site news search engine that “allows users to search other news sources without leaving the CNN site.”
Launched in July 2006, Inform’s publisher service allows news sites to offer their users comprehensive on-site news search, in the hopes of discouraging Web users from leaving sites to visit news search engines like Google News and Yahoo! News. The service also allows publishers to build special areas on their sites focused on specific topics or keywords.
Related reading
What’s next for Adblock Plus and its Acceptable Ads Platform?
Adblock Plus made a major announcement last week that it would create its own RTB platform and get into the ad business.
Are your emails personal enough?
When it comes to email content, we know that data is key to ensuring messages are relevant and engaging for those who are receiving them.
Nine ways brands can improve emotional connections with customers
It’s not easy to convince a customer nowadays to trust your company over another, but the right emotional connection may lead to ... read more
Coalition for Better Ads to make digital ads great again
A new organization, The Coalition for Better Ads, has been launched to "leverage consumer insights and cross-industry expertise to develop and implement new global standards for online advertising that address consumer expectations."
