AOL Turns Up Dial on FullView Marketing

AOL launched its new FullView search interface in October, integrating Google search results with multimedia, local or other content from AOL and its partners. On Tuesday, AOL shuttered its AOL Search blog and opened up a new “Discover FullView” blog in its place. It’s decidedly conversational in tone, written by Mia, a young AOLer whose stated goals are to provide FullView updates, search tips, and persuade users to try AOL Search with FullView.

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