Microsoft Consumer Intention Tool Rocks!

Okay this has been covered – the various tools Microsoft has over at their lab. But I had a chance to play around with the Consumer Intention Detection Tool and I really like this one.

I does not always give you what you are expecting but then again there are times when what we think should be true sometimes isn’t.

Do a search of queries and you see rental has over 98% conversion rate… while other terms like trading drop to around 50%. I think if you have a huge list of words and wanted to start with just a handful I would put them through this tool and run the ones with the best numbers.

Hey you need some criteria for the choice and this is as good as any other.

If you have some comments feel free to give me your viewpoint.

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