2007 is definitely looking like the year of the vertical or niched search engine. We have local search, business search, video search, image search, music search and more…. and now there is a sports search engine!
Enth.com has announced a partnership with Stats LLC – a leading sports statistical data source – and is beta testing its search engine.
The engine can tell you who was the pitcher when Roger Maris hit homerun 61 or how many times Ohio State basketball has covered the spread this season.
And the gambling info may be what makes this engine stick. Or even the stats it can provide fantasy sports people will make it stand alone.
This niche has the right demographic – people with money – let’s see if that is enough to keep it going.
Right now it could use a good logo and a lot of functionality help. But I love sports enough to watch its progress.