NYT Reviews Google’s Offline Media Efforts

The New York Times had a great piece on how Google is doing in their efforts in the offline media world, newspapers, radio etc.

Seems the bigger publishers like NYT are pleased with the efforts to date, while Google is pleased as they are nearly double what they expected, the article stated.

Google is building a TV ad sales team, have radio and print in beta, and their recent purchases for video game advertising, YouTube and other buys show they are building a company that really wants to be an all-emcompassing media company.

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