SEW Experts: Blog Your Way to the Top

In today’s au Natural column, “Blog Your Way to the Top,” Mark Jackson takes a look at the benefits of blogging on a corporate Web site. Besides the SEO-related benefit of adding fresh content to usually static sites, corporate blogs can also provide a good way to interact with customers and potential customers, and to establish thought leadership in your industry.

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A notepad with GENERATION Z written in the middle, with six traits listed around it: pragmatic, connected, global, educated, social and visual.
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