SEW Experts: Local Search: Competing All Over the Map – Part 2

While Google, Yahoo, and Microsoft battle for online mapping domination, another competitor is fortifying its position quietly off to the side. In today’s Vertical Challenge column, “Local Search: Competing All Over the Map – Part 2,” local search expert Michael Boland looks at EveryScape, a new 3-D mapping beta site from MapQuest that could change everything you thought you knew about map-based advertising and local search.

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Robot sitting on a bunch of books. Contains clipping path
A picture of the 'Springfield Shopper' newspaper from The Simpsons, bearing the headline "LOCAL MAN LOSES PANTS, LIFE"
A screenshot of visual search on Pinterest. On the left is a picture of a copper angle-poise lamp, with the words 'Visually similar results' above it. Down the right-hand side are a number of pins showing similar lamps.
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