SEW Experts: Search Marketing on the Efficient Frontier

Microsoft bought Avenue A | Razorfish and Atlas Search. Google, buying Performics. Where does that leave Efficient Frontier? In today’s Search Engine WarGames column, “Search Marketing on the Efficient Frontier,” Kevin Heisler gets an update on the search marketing management platform.

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An image from The Simpsons showing a yellow-fingered hand holding up a newspaper whose headline reads: Bumblebee Man Caught In Sting
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