Search Engine Visibility and Crawlability of Dynamic Sites

Huge databases that generate Web site content on the fly can be the bane of search engine spiders’ existence. They can’t find pages; they can’t see URLs. So they can’t index pages. In a two-part SearchDay series, “Search Engine Visibility and Site Crawlability, Part 1,” and “Search Engine Visibility and Site Crawlability, Part 2,” Eric Enge looks at key problem areas with sites that have dynamically generated content, including information architecture and keyword research; robots.txt files; and the use of Sitemaps.

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A 404 error page from South West trains, with a miniature train going round the track in the shape of the numbers 404. The text at the top reads: OOPS! Looks like you got off at the wrong stop
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