SEW Experts: What’s Your Link Building Marketing Mix?

Do you have a linkbuilding plan that can be integrated into your comprehensive marketing strategy? In today’s By the Numbers column, “What’s Your Link Building Marketing Mix?,” Eric Enge explains the need to understand the value of inbound links to your Web site, and the need to develop a cohesive strategy for building links.

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A pair of yellow cartoon hands holds the newspaper The Springfield Shopper, which bears the headline SLEEP IMPORTANT, SAY EXPERTS.
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The front page of the Simpsons newspaper Springfield Shopper, with the headline Wiccan Curse Blinds Half the Town. Underneath the subheading reads, Newspaper sales plunge 50 percent
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